simplyMASV, LLC is an investment holding company led by the most prolific couple in entertainment today; led by Lenny “S.” Santiago, Senior Vice President of Roc Nation, and co-founders, Ernest McCullough and Lincoln Berry III. Leveraging the business prowess and creative talents of this dynamic brain-trust, simplyMASV properties develop and market innovative media solutions, with a focus on interactive television.

Lenny “S.” Santiago, President

Lenny Santiago“As a music industry executive, Lenny Santiago, better known as “Lenny S,” is rarely in the spotlight—that’s the domain of his artists. Yet as a senior vice president at Roc Nation, the New York entertainment company founded by rapper Jay Z, Santiago regularly collaborates with some of the brightest stars in the music industry.”

Executive Officers

Lincoln Berry III, Chief Technology Officer
Lincoln Berry III, Chief Technology Officer

Dewitt Moore, Chief Marketing Officer

Cedric Louie Sr. VP. Of Marketing

Cedric Louie, Sr VP of Marketing